News

27/12/06
L-R David jnr, Jonathan, David snr, - complete with Hasselblad Camera and Digital Back.
L-R David jnr, Jonathan, David snr, - complete with Hasselblad Camera and Digital Back.
Hasselblad Cameras recently approached David, to ask if they could feature his Studio and in particular his use of Hasselblad Cameras for over 20 years,- in their Company Magazine. The article follows:

David Graham Photography was started 25 years ago. Based in the Historic Village of Hillsborough, Co.Down, Northern Ireland, - the Original Studio premises were in a Georgian Town House on the Village Main street. At the Top of this Main Street is Government House, ( Royal Residence and Home to the Secretary of State for N.Ireland ,) –making the chosen Location fairly Exclusive. The Business gradually gained Momentum and Prestige from this Address until 5 years ago it was decided to move to a New, Purpose-Built Studio, -less than 1 mile away.



David has used Hasselblad Cameras,- exclusively, for the past 23 years. Back in his Wedding Days, He carried two 500CM’s to every Wedding. Portraiture has always been with 500EL Bodies.(and more recently 553ELX Bodies.) He always exposed Kodak Portra Film and all Printing and Finishing Work was performed ,” In-House,”- by His associated Lab Business.



The Lab, - Graham Photographic, of Hillsborough, is run by David’s two Sons,-David jnr. and Jonathan. It provides High Quality Digital Print and Finishing Services ,- not only to David snr.-but also to many other Professional Photographers.
www.grahamphotographic.com



In order to keep pace with the current Digital Revolution, David has been forced to think Digitally, -not least because his own Lab is increasingly geared to handle work from Digital Cameras. – SO, WHAT TO DO ? David’s Business is built upon the Highest Standards, (for example, -He takes EVERY Portrait PERSONALLY and Clients expect the Highest Standards in every respect.)



David wanted to remain loyal to his Trusty Hasselblad system.



At the start of 2,006 Hasselblad announced the perfect solution in the form of the CFV Digital Back. Attracted by the ease of use,- Built in CF Memory Card, - high Quality Screen, - NO Wires ! etc. – David was convinced. After a few minutes of Handling the CFV, David ordered and received one of the very 1st to be Delivered in the U.K.



“ This Digital Back is an OUTSTANDING and UNDER-RATED Product. It enables me to continue operating in the Studio, - exactly as with Film. The Instant Preview on it’s In-Built Screen is Helpful and Reassuring. BEST OF ALL, - I am achieving Results which, quite literally, BLOW ME AWAY. All of my early niggling doubts have been swept away. We are producing Quality BETTER than we ever saw from Film, - and that’s some statement !



David’s Sons are equally Thrilled – No More scanning of Films. David jnr.is very conversant with the Hasselblad Flexcolour Software and is Happy to provide any help to his Customers, in order that they too shall achieve similar results to those of his Dad .